The RAF Regiment is a specialist corps founded by Royal Warrant in 1942. Its principal purpose is to counter threats across a wide spectrum, wherever and whenever necessary.

A summary of the work we carried out with Assurant to deliver insights on shifts and trends in the market to enable us to make solid industry recommendations.

Client Background Assurant supports some of the world’s most recognisable brands and helps them solve their business challenges. They find solutions for the challenges that face everyday people, too, such...

How well you engage and retain customers doesn’t impact your ROI.   …A bold statement – and a total lie.   Here’s why focusing on engagement and retention delivers cream-of-the-crop...

Innovation? It doesn’t have to be a dirty word.   Sure, ‘innovation’ might’ve lost its marketing impact, but there’s a very real buzz behind the word that every business needs...

What’s driving your product strategy? If you’re not learning from customer feedback and CX to build a ‘living’ product strategy, here’s why you need to be (and how to get...